Ford - Billy Ford

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Tuesday, April 03, 2007  

 Billy Ford loses half the Family money
 

CNNMoney.comIn an article on CNNMoney, it's revealed that little Billy Ford, the Ford family member who thought he shoudl be a CEO, is responsible for his family loosing half of the value of it's Ford Motor Corporation stock. The situation is so bad they're thinking about divesting into other businesses.

The family has lost $581 million dollars in value so far. The value of the stock in 2001 was $1.4 billion dollars. The big drop coincides with the moment in time that little Billy took over the company and in a fit cancelled all of Jacques Nassers product plans... leaving the North American operations with almost no new model pipeline and directly resulting in the loss of tens of thousands of jobs.

A needless, sad, and perhaps fatal state the company is struggling to overcome today. The direct reason for the tens-of-billions of dollars of loans, and the unprecedented step of having to mortgage the factories to back them up.

Given the strong & very competitive marketplace, the loss of the model pipeline is the bottom line:

  • The Lincoln folks would have had a next-gen Lincoln LS, a new (and beautiful) Continental flagship (leveraging a stretched next-gen LS chassis), and an entirely new BMW 3 series-sized platform for an entirely new product.
  • The Mercury folks were studying importing the Mondeo and we might have had that starting just now.
  • And of course the Ford Mustang wouldn't have ended up as such a turd, Jacques would have made sure we had the IRS as well as the then-planned new "Hurricane" engine.

If I was the Ford Family, I'd be thinking about divesting ourselves of Billy.

More reading: CNNMoney: http://money.cnn.com/magazines/fortune/fortune_archive/2007/04/16/8404294/index.htm 


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